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You are here:Home»News»LED advertising screens feed content to Hungary mall
Monday, 26 July 2010 09:38

LED advertising screens feed content to Hungary mall

Written by Graphic Display Community
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Budapest-based AV Control has installed internal and external LED screens at the 47,999m2 Allee shopping mall in the Hungarian capital Budapest.

Budapest-based AV Control won a competitive tender to secure the contract for supplying an internal and external LED advertising screen, choosing Lighthouse panels to maximise the effectiveness of the two sites.

The exterior screen consists of 4 x 4 panels (6.4 x 4.8m) of Lighthouse P12-ER panels and is located next to the main entrance, while the internal screen is positioned close to a central circulation area and meeting point, and comprises 8 x 6 panels (5.12 x 2.88 m) of P10-FA. Both are controlled by a Crestron Control System via Lighthouse LIP-DX units, which automatically controls the working hours of the screens – both saving energy and prolonging screen life.

The screens show a mixture of advertising for the shopping centre’s retail outlets and news, the latter via an RSS feed. Content management is by a Navori Tycoon software-based system, which feeds different content to each screen.

allee - interior copy“We have been using Lighthouse panels since 2006 and have always been totally satisfied. They offer very high performance and an excellent price:quality ratio,” says AV Control’s Barna Balázs. The image quality is excellent, and the white is a true white.”

He continues, “With the control room being around 300m from the exterior screen and 250m from the internal screen, we have used optical fibre-SDI signal converters and they have worked extremely well. Despite a very tough winter, with a lot of rain, snow and ice, the exterior screen stood up very well.”

Based in Hong Kong, Lighthouse Technologies is an LED display technology specialist that develops, manufactures, and markets solutions for indoor and outdoor applications, media and entertainment events, and sports arenas across the globe.

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